STRATEGIC CONSULTING

Outsourced Marketing Director

Driving results as your outsourced Head of Growth. Working with your internal team and supplementing external talent. Saving time, mitigating risk with contractual flexibility, and reducing burn rate with lower cost. Increasing agility by tapping into vetted specialists and selected agencies.

OUTSOURCED MARKETING DIRECTOR

Helping you formulate a powerful growth marketing strategy.

We’ve developed our own tools and systems for effective digital marketing, having worked with over 35 businesses. We optimise agility and adaptability using scientific methods.

Building your internal team

Building your internal team

VETTING

Building an internal growth team

We’ve created a comprehensive testing framework, tailored to find the best marketing talent. Over 350 questions and a specialised interviewing process.

Establishing your ideal fit

Interviewing candidates, plus a bespoke test

Reporting strengths and weaknesses

TRAINING

Growth is complex

Sometimes a business can’t afford an experienced Head of Growth, or prefer to foster existing talent. When scaling up, we help them grow faster.

Explaining the methodologies

Helping with funnels & channels

Supporting on the right tools

MENTORING

Fostering talent

Your Head of Growth will experience high performance pressure. Having support and idea validation will accelerate results and ensure sustainability.

Supporting with stress

Assisting with training

Helping to build a functioning team

Competitor analysis and benchmarking

 
Uncover countless opportunities by reviewing your unique competitive landscape. From paid ads to traffic sources for any website or app, we can establish how to make an impact. Spot gaps, and understand where the growth opportunities lie in your niche.

  • 01Establish the landscape for your business
  • 02Establish the key services on which to focus
  • 03Pull the data from over 17 different sources
  • 04Analyse the data to spot opportunities
  • 05Craft the recommendations and create an action plan

KPIs and metrics reporting

Building dashboards

We are what we measure. This helps us get visibility on performance. Acquiring and analysing the right data in the right way is essential to success. Correct actions are built on data.
 

Intergrating systems

Whether we customise existing data sets through business intelligence tools or Google Data Studio, visualising data to draw insight is our day-to-day.
 

Fixing tracking problems

Without clarity on attribution, we have no visibility of action and result. We ensure that attribution tracking is telling you what you need to know.

KPIs & Metrics reporting

Building dashboards

We are what we measure-or at least helps us get visibility on performance.Getting the right data and analysing it to formulate correct action is essential for success.

Intergrating systems

Whether we customise existing data sets via BI tools for google data studio -visualising data drawing insight is our day to day.

Fixing tracking problems

Without clarity on attribution we have no visibility over action-result.we are data/psychology scientists at heart.

Methodology

 
The digital marketing landscape is vast and complex. It isn’t easy to know where sustainable growth will originate without testing multiple channels.

We use a proven framework for running marketing experiments at scale to drive quick results. Hypothesis, testing, and measurement underpin the Kurve team’s activity.

1. Identify landscape opportunities

2. Create experimental hypotheses

3. Run campaign ideas on channels

5. Feed results back into new experiments

Methodology

The digital marketing landscape is vast and complex; it isn’t easy to understand where sustainable growth will originate from without testing different channels.

We use a proven framework for running marketing experiments at scale to drive results quickly. Hypothesis, testing and measurement underpin the kurve team activity

1. Identity landscape opportunities.

2. create experimental hypotheses.

3. Run compaign ideas on channels.

5. feedback into new experiments.