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App Store Optimization Services

Transform your app into a download magnet with our specialized App Store Optimization services. 

Grow Your App With Our ASO Services

Clients I work with

  • BT
  • Lenovo
  • Canon
  • Investec
  • HomeServe
  • accurx
  • lansweeper
  • huggg
  • WhoCanFixMyCar
  • Coconut.
  • Lick
  • sweatcoin
  • treecard
  • WeGift
  • barbri global
  • Peakon
  • Fat Llama
  • fing
  • Lifecake
  • Funding Circle
  • Super Carers
  • Mori
  • nutmeg
  • DAD
Skyrocket Your App Downloads and Engagement

Skyrocket Your App Downloads and Engagement

Our ASO experts work tirelessly to ensure your app is discoverable and desirable. We optimize to boost visibility, ensuring your app gets the attention and downloads it deserves.

Case study
Sweatcoin becomes the fastest-growing fitness app in history

Kurve played an instrumental role in making Sweatcoin the fastest-growing health and fitness app in...

Case study
Kurve boosts Treecard app installs by +1,027%

Treecard skyrocketed its user base by over 150% month over month, primarily leveraging TikTok...

Case study
From 600,000 to 3 million Users in 12 Months with Kurve

BackThen partnered with Kurve to overcome a plateau and skyrocket their user base from 600,000 to...

image of many fishes

Get Your First 10,000 Users

Our ASO services excel in enhancing various elements that influence users' decision-making. From enticing app descriptions to compelling visuals, we ensure your app is irresistible in the app store.

Dominate Search Results with ASO Keyword Optimization

Dominate Search with App Store Optimization

We use ASO keyword optimization to secure your app's top spot in search results. Be visible when and where it matters the most, driving user acquisition and app growth.

Maximize App Conversions

Maximize App Conversions

Our ASO services excel in enhancing various elements that influence users' decision-making. From enticing app descriptions to compelling visuals, we ensure your app is irresistible in the app store.

Improve Attribution and Reporting for Actionable Insights

Improve Attribution & Report for Actionable Insights

Our ASO services harness attribution and reporting to fuel data-driven decisions. Gain insightful performance metrics and leverage them to optimize your app strategy further.

Reinforce Your App Reputation and Build Trust

Reinforce Your App Reputation & Build Trust

We focus on building your app's reputation. From encouraging positive reviews to maintaining stellar app store ratings, we ensure your app is trusted and preferred.


Clever Decision Making

Accelerate your growth with scientific frameworks


Modern tech stack

Pick the right engine to accelerate momentum


Cut through positioning

Stand out in the sea of sameness

Pie chart

Effective go-to-market plan

Prioritisation, speed & tight management

Step 1: 
Strategy Development
We kick off with a comprehensive strategy, custom-made to align with your app's objectives and target audience

Step 2:
Understanding Your Landscape
We deep-dive into your app's competitive landscape, uncovering valuable insights to shape your ASO strategy.

Step 3:
Optimization and Implementation
Armed with insights, we optimize your app's presence, boosting its visibility and appeal in the app store.

Step 4:
Performance Tracking
We closely monitor your app's performance, tracking key metrics to assess the impact of our ASO initiatives.

Step 5:
Continuous Improvement
We never stop optimizing. Our team continually refines your strategy for sustained growth.

Cem Eyi

Cem Eyi

Co-Founder, Beanstalk

Working with Kurve on TikTok influencer outreach has been great. We are targeting the “mumtok” sphere to introduce Beanstalk – our award winning Junior ISA app. Kurve’s outreach strategy, onboarding of talent and managing of paid media were all instrumental in helping make the channel successful for us.

Bogdana Orzu

Bogdana Orzu

Growth Campaign Manager, Sweatcoin

The testing and scaling we did with Kurve really validated our channels, and we’re really looking forward to accelerating this going forward.

Jamie Cox

Jamie Cox

Co-founder & CEO, Treecard

Results have been astonishing, and orders of magnitude better than other agencies we’ve worked with.

Francesco Cardoletti

Francesco Cardoletti

Co-founder/CEO PawSquad

Oren and the team at Kurve were vital in providing a digital strategy that got us excellent results within our budget and within impressive timeframes. His experience and insight were matched by his enthusiasm and dedication to helping us grow, as he consistently went above and beyond to provide valuable support. It has always been a pleasure to work with Oren, as his responsiveness and creative approach mean that he genuinely strives for excellence. I'd recommend Oren for all matters related to digital marketing when looking for a provider with integrity and honesty.

Bryn Morgan

Bryn Morgan

CEO of ENGIN Mobile

Oren and his team were critical in getting several new brands up and running in the digital world. His responsiveness, insight and expertise ensured very tight deadlines were met and profitable, cost-effective new business resulted shortly thereafter! He provide invaluable optimisation and market growth support throughout our relationship. This was backed up with data and profit-driven analysis - almost in real-time.

James McQuarrie

James McQuarrie

Head of Product @ Cookpad & Co-Founder @

Oren worked with us at DAD to help establish our search marketing and user acquisition strategies. His insight and experience took what we were doing before his arrival to a whole new level. His test and learn approach fits nicely into an agile / lean workflow and brings a scientific rigour to what can easily otherwise become a spray and pray activity. I learnt a lot working with Oren and would be very happy to do so again in the future.

Lior Eldan

Lior Eldan

Co-Founder & COO at Moburst - Mobile done right

Oren is passionate about what he does. So passionate, that he engages anyone who works with him to be as passionate as he is. Oren is extremely knowledgeable about online marketing and SEO in particular. Combined with his far vision and entrepreneurship, Oren is a manager that inspires and brings the most out of his people. Most importantly, Oren is a cool guy and fun to work with. I would be happy to work with Oren in the future.

George Taylor

George Taylor

Digital growth marketer

I worked with Oren at DAD where he brought a huge amount of valuable experience and strategic input into the business at a crucial stage of the company's life. I valued his pragmatic viewpoint and benefitted a great deal in his approach to digital marketing. Highly skilled yet adaptable to work within the technical limitations of a young business, he massively spearheaded our search marketing efforts and generously imparted his years of knowledge across the team.

Paul Donoughue

Paul Donoughue

Senior Marketing Manager at ENGIN Mobile

Standing aside, ahead and above the run-of-the-mill, rest of the pack digital agency leaders, Oren is a remarkably insightful and client focussed individual who has translated these traits into his vision for a full-service digital agency. Oren doesn't do Set Menus. I would always be more than happy to recommend Oren.


Unlimited access through email & Slack

I’ll typically reply within 1-3 hours.


Ongoing support

I'll guide your team through questions. Providing outlines, rough mockups, and/or examples when needed.


Ensure you’re hiring the right people

I’ll help your team vet and review internal hires and supplier contracts.

Magnifying glass

Scheduled calls and work reviews

I'll verify your team is on the right track through reviews and feedback.

Frequently Asked Questions

App Store Optimization (ASO) is the process of optimizing mobile apps to rank higher in an app store's search results, leading to increased visibility and more downloads.

While both ASO and SEO aim to improve online visibility, ASO focuses specifically on improving an app's ranking in app stores, while SEO targets a website's visibility on search engines.

ASO is crucial for app success. It increases app visibility, boosts downloads, improves user engagement, and enhances overall app performance in the competitive app store environment.

ASO works by optimizing various elements like the app title, keywords, description and visuals to improve app store rankings, ultimately driving more downloads and user engagement.

Drive More App Downloads

Turn your app into a top-tier performer with our proven ASO strategies.