This course is suitable for entrepreneurs, specifically those running software as a service, marketplaces and platform businesses. The course is great for marketers who want more exposure to startup marketing concepts, and anyone else interested in pivoting their career into tech startup specific marketing but aren’t sure what it entails. Suitable for B2C and B2B businesses.

Skills you will gain from this course include learning and implementing methodologies that businesses like Mint.com, Pinterest, Facebook Twitter & Dropbox have used to grow. You’ll also learn concepts & frameworks most popular by proponents of the growth hacking philosophy. You’ll see real examples of the key components of growth hacking. For the project plan we’ll have experiment worksheets for you, idea templates & growth hacking process checklist to get you going and blasting through hacking growth in no time.

This course does not include tactical how-to actionable pieces of advice.