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Oren Greenberg

Mobile app user acquisition: Effective strategies & metrics

Marketing

Mobile App User Acquisition: Effective Strategies & Metrics

by Oren Greenberg

Marketing

How To Use TikTok Hashtags in 2024

TikTok has transformed the social media landscape. With its focus on short-form video content, the app has become the epitome of creativity and trends. And, with a potential ad reach of over 900...

by Oren Greenberg

Effective techniques to increase app visibility

Marketing

Effective Techniques to Increase App Visibility

Launching an app is only the first hurdle in the jam-packed mobile landscape.

by Oren Greenberg

What is the best way to promote your app?

Marketing

What is the Best Way to Promote Your App?

App stores are bursting with brilliant ideas and concepts, fuelled by trends like the rise of AI and low-code app development. But with so much competition, how do you ensure your app gets noticed? ...

by Oren Greenberg

Marketing funnel vs customer journey

Growth marketing

Marketing Funnel vs. Customer Journey

Marketing funnels and customer journeys are both indispensable frameworks that provide actionable insight into where and how to focus your energy for the greatest marketing ROI.

by Oren Greenberg

Account-based Marketing vs Lead Generation

Growth marketing

Account-Based Marketing vs Lead Generation

Account-based marketing (ABM) and lead generation are two popular marketing strategies. But when choosing which method to use, the comparison isn’t there.

by Oren Greenberg

textfield on the left side about Strategy with top 10 mobile app and a guy inside a screen pointing to another screen

Marketing

Empower Your Strategy With The Top 10 Mobile App Marketing Tools

With millions of apps in the market, reaching your target audience is the biggest challenge app makers and marketers face.

by Oren Greenberg

textfield on the left side about tiktok advertising and 2 people dancing on the right side inside a big mobile screen

Marketing

How to Advertise on TikTok: A Step-by-Step Guide

With over a billion active users across the globe, TikTok’s short-form video format commands unprecedented attention.

by Oren Greenberg

textfield about 15 mobile app dev 2024 and a lady sitting on the right side using a big smart watch and a guy standing using a big mobile

Marketing

15 Mobile App Development Trends To Look Out in 2024

Keeping on top of trends isn't only about staying updated as a mobile app developer.

by Oren Greenberg

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Marketing

Types of Paywall Models and How to Optimize Them: Tips and Tricks

Are you an app developer or marketer struggling to monetize your mobile app?

by Oren Greenberg

textfield on the left side and a lady using her gadget on the right side with rocket, play button, magnet, hashtag and heart icon

Marketing

How to Drive Viral App Growth in 2024

With more than 2.87 million apps available to download on the Google Play Store and Apple App Store, the number one priority for app developers and marketers is to get your app to stand out.

by Oren Greenberg

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Marketing

10 Leading App Gamification Trends in 2024 to Keep Your Users Engaged

Gamification is transforming how users interact with apps across multiple industries.

by Oren Greenberg

11 benefits of hiring a marketing agency

Top agencies lists

11 Benefits of Hiring a Marketing Agency

Better ROI for your marketing spend isn't desirable – it's essential.

by Oren Greenberg

textfield on the left side and a lady showing her mobile with ribbon, clock, gift icon

Marketing

15 Essential Elements to Gamify with Gen Z

With attention spans getting shorter and the variety of choices increasing, capturing attention is harder than ever.

by Oren Greenberg

A text field on the left side and a mobile phone on the right side with play button, like button, mic, and heart icon.

Marketing

TikTok Advertising Costs in 2024

TikTok is a powerhouse platform with over 1 billion monthly active users.

by Oren Greenberg

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